After their last OOH
campaign in September, Uber Egypt has been on the roads of Cairo to reinforce Uber Bus, stressing on its availability everywhere on an outdoor advertising campaign.
Displaying their services through Cairo’s billboards, Uber is using the OOH market to deliver a message about their buses which are “At every station” adding a little about the experience itself, ensuring that you will “Arrive comfortably”.
Spotted during the
first week of January, the campaign uses uni-poles and billboards and a consecutive double-decker poles in various
locations across Greater Cairo.
Industry: Mobile Apps | Transportation
Advertiser: Uber Egypt
OOH Size: Billboard | Double-decker Pole | Gate | Uni-Pole
Region: North Africa
Tags: Uber Bus
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