Egypt’s telecom company Etisalat Misr has released another hit to bring back Demagh Tanya Tariff where you can customize your bundle to the billboards of Cairo, gathering all the trends, highlights and social media bangs of 2019 in one outdoor advertising campaign.
The multi-channel campaign is fully integrated with each other, featuring different social media stars, trap artists and more, just like their strategy for the same tariff at the beginning of 2019 where they future all the SM hits from 2018. The visuals have their branded green color, featuring Disco Masr band, trap artist Wegz, vlogger Ahmed Basyouni, folk singer Abd El Basset Hamouda and more are gathered in one campaign to reflect the essence and core of “Demagh Tanya”, picking whatever bundle that suits your mindset. The ad copy suggests "Customize your bundle", adding "It's all now up to your mind".
Spotted on the billboards of Cairo during January’s first week, the campaign is using double-decker poles, uni-poles and billboards in many locations across Greater Cairo.
Advertiser: Etisalat Misr
OOH Size: Billboard | Double-decker Pole | Gate | Uni-Pole
Region: North Africa
Tags: Demagh Tanya | Wegz | Disco Masr | Ahmed Basyouni | Abd El Basset Hamouda
Your OOH Market Intelligence, is ready to provide specific campaign insights
A group of marketing professionals with focus on OOH (Out-of-Home) media, dedicated to gather and digest all the updates, news, and insider stories of every outdoor advertising campaign!
Fill in your E-mail Below to receive Exclusive OOH News monthly
Your Information will never be shared with any third party
Or Sign Up Using
Back To Login
Or Login Using
You also can sign up in less than a minute now.