With the storm starting to fade away since October’s Market Insights which had a strong impact on the same month’s Top Campaigns, the OOH market is moving forward as week speak and the numbers are the best prove to that. First things first, some brands were and still on the billboards of Cairo, Rivan jumped to the second place, along with Majada El Sokhna that turned to second place. While Vodafone’s campaign featuring Salah & Amr Diab, Zed’s campaign “Spark Happiness” and Porto Heliopolis' new campaign have ranked lower than what they used to in October. Lots of new campaigns have arrived to promise a more prosperous and flourishing future for the Top 20 Campaign of the upcoming year.
Industry: Marketing & Advertising
Brand: INSITE OOH
Region: North Africa
The Art & Science of OOH
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