After their latest outdoor advertising campaign for Heba Tawaji’s live concert and gradually becoming a real estate destination; Madinat Nasr for Housing & Development (MNHD)’sTaj City is launching new outdoor campaign to announce the launch of Taj Gardens in New Cairo, where you are surrounded by vast green areas everywhere.

The elegance, sophistication and culture are reflected on the billboards of Cairo with visuals that scream simplicity and calmness, using a white background to symbolize peace of mind and green leaves distributed wisely on the billboards to symbolize the green area they are promising the viewers with. As for the ad copy it states “Exclusive views. Exclusive amenities. Variety of spaces”. The bottom space has their hotline, logo and website URL for any further information.

The campaign was released during the second week of October and can be seen on double-decker poles and butterfly double-decker in various locations across Greater Cairo.

Live the luxurious life with Taj Gardens by MNHD-00
Live the luxurious life with Taj Gardens by MNHD-00

The Art & Science of OOH

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