Following their announcement for their mixed-use project launch on an OOH campaign, Amer Group has proceeded with their OOH strategy to show more of Porto Heliopolis with an awareness outdoor advertising campaign.
With similar design template to their previous campaign, Amer Group is spreading more awareness about his upcoming project Porto Heliopolis, this time revealing their new slogan “The new Porto for the new Heliopolis”, also clearing that “Phase one is sold out”, along with 3D conceptual art of the project split creatively on the billboards of Cairo. Another visual has a black background and the project logo in a huge font to capture your attention on the roads.
The campaign was witnessed during the third week of October, using a combination of double-decker poles in various locations across Greater Cairo.
Industry: Real Estate
Brand: Porto Heliopolis
Advertiser: Amer Group
OOH Size: Double-decker Pole
Region: North Africa
Tags: Awareness Campaign | Heliopolis | Mixed-use Project
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