The extremely gentle on stomach pain reliever Panadol has launched a new outdoor advertising campaign advertised by GlaxoSmithKline (GSK) to announce the release of their newly developed drug Panadol Advance.
Panadol has made their number one goal not to let pain stands away between you and your quality time with family and friends, by developing faster pain killers that do not harm your tummy nor your kidneys. The creative visuals of the campaign have die-cuts splitting the drug’s package on a double-decker pole to attract the billboards viewers’ attention, announcing that Panadol Advance “Now releases its medicine in 5 minutes”, while the bottom space enlightens us that the “Optizorb Formulation” which means it breaks up in the stomach.
Appeared during the first week of October, the campaign is displayed on double-decker poles, uni-poles, in addition to using special production with creative “Die-Cuts” in several locations across Greater Cairo.
Industry: Pharmaceuticals & Biotech
OOH Size: die-cut | Double-decker Pole | Gate | Special Production | Uni-Pole
Tags: die-cut | Global Brand | Product Launch | Special Production
Your OOH Market Intelligence, is ready to provide specific campaign insights
A group of marketing professionals with focus on OOH (Out-of-Home) media, dedicated to gather and digest all the updates, news, and insider stories of every outdoor advertising campaign!
Fill in your E-mail Below to receive Exclusive OOH News monthly
Your Information will never be shared with any third party
Or Sign Up Using
Back To Login
Or Login Using
You also can sign up in less than a minute now.