Following their outdoor campaign last June, Palm Hills Developments has launched a new OOH branding campaign to promote their different projects both residential and vocational projects, focusing more on Palm Hills Golf Extension payment plan, offering you luxury villas, twin and townhouses, serviced with facilities to meet your needs.

Boosting their sales; Palm Hills is letting their potential customer know that they can get “Ready to move” because their installments plan is “Up to 7 years payment plan”, all this displayed on a creative design with a real-life shot from the project intersected with an inside shot to a resident sitting there comfortably enjoying her stay. The bottom space has their website URL and hotline as a call-to-action for the billboards viewers. Another visual shows how they are branding their various projects such as Palm Parks, Palm Valley, Palm Hills Katamya Extension, Hacienda Bay, Palm Hills Golf Extension. 

The campaign appeared during the first week of September, using uni-poles and billboard in different locations across Greater Cairo.

Get ready to move to Palm Hills Golf Extension-00
Get ready to move to Palm Hills Golf Extension-00

The Art & Science of OOH

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