The billboards of Cairo have been going through a decline during July, with 68% of OOH occupation and 32% available signs of 196 different campaigns, including 116 running campaigns on the roads and 80 brand new ones.
As for our industries tracking; real estate is on the top again with 39%, the same share they achieved in June, and because the summertime is all about outings; the telecommunication industry launches lots of promotional campaigns to make your outings go live with various offers for the internet bundles, while the Education industry bloomed with the back-to-school season coming up in days.Every month, we track, monitor and analyze all the new brands in the outdoor advertising market; the billboards of Cairo welcome White Sand as their very first out-of-home campaign was launched in July.
Now you can check our infograph to know the business category marketshare of all the industries out there and the Top 20 campaigns ranking!
Industry: Marketing & Advertising
Brand: INSITE OOH
Region: North Africa
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