Launching an awareness campaign, The British University in Egypt (BUE) is back to the billboards of Cairo just in time for the back-to-school season to encourage you to be one of their students.
Although the BUE is using the same artwork for the third year in a row, similar to their 2017’s and 2018’s OOH campaigns; they have always chosen the right time to launch their outdoor campaign during the summer, giving students the opportunity to prepare for the upcoming school year, using their famous tagline “Learn how to think, not what to think” to broaden your vision towards a better education.
Displayed on uni-pol, billboards and mega-signs, the campaign appeared during the first week of August in multiple locations across Greater Cairo.
OOH Size: Billboard | Mega-Sign | Uni-Pole
Region: North Africa
Tags: Awareness Campaign | Back-to-School Campaign | New Season Campaign | Reposted Campaign | Summer Campaign
The Art & Science of OOH
A group of marketing professionals with focus on OOH (Out-of-Home) media, dedicated to gather and digest all the updates, news, and insider stories of every outdoor advertising campaign!
Fill in your E-mail Below to receive Exclusive OOH News monthly
Your Information will never be shared with any third party
Or Sign Up Using
Back To Login
Or Login Using
You also can sign up in less than a minute now.