Joining the OOH scene for the very first time, transportation network company WNGO has released an outdoor campaign to announce the launching of their services.

Showing their brand identity to the world; WNGO got its unique logo displayed on a red background of the road map of Greater Cairo. Another visual with the same background and an ad copy that suits their target audience, explaining “توصيلك فن مش عن عن " which translates to “Driving you is an art not a load of nonsense”, notifying everyone that this service is “Starting from the 23rd of July” with App Store and Google play’s logos as a call-to-action, encouraging viewers to download the application.

The campaign bloomed during the second week of July, using uni-poles and double-decker poles in multiple locations across Greater Cairo.

WNGO joins the ridesharing companies this July-00
WNGO joins the ridesharing companies this July-00

Campaign Credits

Industry: Transportation

Brand: WNGO

Advertiser: WNGO Technologies Inc

OOH Size: Double-decker Pole | Uni-Pole | Billboard | Gate

OOH Agency: PETRA outdoor agency

[{"id":5,"name":"PETRA outdoor agency","slug":"petra-outdoor-agency","desc":"is Egypt\u2019s innovative agency of out-of-home advertising which is known in Egypt as outdoor advertising media. The history of PETRA was the main factor of gaining the experience and developing 360\u00ba the business in Egypt, through the decades from 1948 until today, POA could define the industry SWOT analysis and refine the client experience with the outdoor media as one of the essential media in Egypt because of its massive reach.\r\nPOA has a brilliant reputation for the commitment to the elegance and uniqueness as always installing signs in the most prestigious locations. Moreover, we have been known for the last 13 years with our different strategy compared to other outdoor companies in the Middle East. The company concentrates exclusively on selling massive campaigns with wide coverage in order to build long term relationships with multinational, largely local and regional client\u2019s brands.\r\n\r\nhttp:\/\/petra-adv.com\/?fbclid=IwAR2a3hQzg6ZUFM6Bz9fYaRnvoqYzH1fwY4A2ynyiGSrvqtBOT6oZQUgjWm4","counter":99,"created_at":"2019-04-11 15:12:41","updated_at":"2019-08-23 05:53:32","deleted_at":null,"is_active":1}] [{"id":5,"name":"PETRA outdoor agency","slug":"petra-outdoor-agency","desc":"is Egypt\u2019s innovative agency of out-of-home advertising which is known in Egypt as outdoor advertising media. The history of PETRA was the main factor of gaining the experience and developing 360\u00ba the business in Egypt, through the decades from 1948 until today, POA could define the industry SWOT analysis and refine the client experience with the outdoor media as one of the essential media in Egypt because of its massive reach.\r\nPOA has a brilliant reputation for the commitment to the elegance and uniqueness as always installing signs in the most prestigious locations. Moreover, we have been known for the last 13 years with our different strategy compared to other outdoor companies in the Middle East. The company concentrates exclusively on selling massive campaigns with wide coverage in order to build long term relationships with multinational, largely local and regional client\u2019s brands.\r\n\r\nhttp:\/\/petra-adv.com\/?fbclid=IwAR2a3hQzg6ZUFM6Bz9fYaRnvoqYzH1fwY4A2ynyiGSrvqtBOT6oZQUgjWm4","counter":99,"created_at":"2019-04-11 15:12:41","updated_at":"2019-08-23 05:53:32","deleted_at":null,"is_active":1,"pivot":{"article_id":2408,"agency_id":5}}]

Country: Egypt

Region: MENA

Tags: New Advertiser | Product Launch

Your OOH Market Intelligence, is ready to provide specific campaign insights

Back To Top Arrow