Pixi fills the billboards with their summer collection

Footwear and bags manufacturer Pixi has launched a new OOH campaign to introduce their 2019’s summer collection.

The visuals will make you eager to own all the pieces at once, with a white background displaying a black high-heeled shoe that has a modern design to keep up with the 2019’s fashion trends. Another visual with the same background shows practical snickers for everyday use displayed in 3 different colors. As for the ad copy, it says on both visuals “Summer collection 2019”.

The campaign appeared during the first week of July, using uni-poles and billboards in multiple locations across Greater Cairo.