A new international exhibition has just appeared on the billboards of Greater Cairo to promote the event well in advance to guarantee maximum reach.

Cairo Kids & Mother Expo is a must-attend exhibition for manufacturers and suppliers of fashion wear and accessories designed for babies, toddlers, recent mothers, and pregnant women.

The ads showcase the photo of a fashionable mother and young child over a red background. The ad copy offers details about the dates, the location, and the fashion focus of the exhibition. The logos of the organizer, supporting institutions, and event sponsors appear at the bottom.

With Large and X-Large uni-poles, Megas and Flags, the campaign spreads across the Greater Cairo.

New outdoor campaign for Cairo Kids & Mother Expo-00
New outdoor campaign for Cairo Kids & Mother Expo-00

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