Following their latest campaign last January, footwear manufacturer AMS has launched a new OOH campaign to reserve a spot in the market during the summer season.

With a red background and their brand ambassador comedy star Bayoumi Fouad sitting like a king, which perfectly matches their “Number one”, along with their slogan “Wear what you like”, using a special production “die-cuts” just like they did in their previous outdoor campaigns to add more artistic value.

 Spotted during the second week of May, the campaign can be seen on double-decker poles, uni-poles, billboard, die-cuts and mega-signs in several locations across Greater Cairo.

“Wear what you like” to be “Number one” with AMS-00
“Wear what you like” to be “Number one” with AMS-00

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