The Saudi-owned TV network, MBC Group has released a new OOH campaign to promote their upcoming series on MBC Masr.

The ad visuals feature a group of well-known celebrities that have been visiting our homes every Ramadan through the small screen. The ad copy lies on their branded red background, with each series name on the right, and MBC Masr’s logo on the left.

The shows are starring Ali Rabee, Ahmed El Saka, Aytin Amer, Mohamed Mamdouh, Dina El Sherbiny and plenty of your favorite actors.

The campaign started to spread across the roads of Greater Cairo during the third week of April, using billboards and uni-poles.

MBC Masr is in the mood for Ramadan-00
MBC Masr is in the mood for Ramadan-00

The Art & Science of OOH

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