KFC launches "the 5 in 1 box"

The QSR franchise KFC returns with a new OOH campaign to announce their newest delicious combo “5 in 1 box”.

Presenting in the ad the meal components which are “Snacker Sandwich”, one chicken piece, rice, coleslaw and a soft drink, the ad copy informs the viewers of the meal’s competitive price and ways to order the meal along the unusual note that the prices may vary from an outlet to another.

Appearing during the first week of April, the ads can be seen on uni-poles on selected locations across Greater Cairo.