Cairo Scan has launched a new OOH campaign to raise awareness about their private diagnostic and interventional imaging services. Using straightforward designs in the visuals to a clear reference to their laboratory and scanning services, the slogan promises viewers “Cairo Scan, No Doubt”, along additional ad copy “with the highest accuracy in Analyses and Radiology”. The campaign started during the first week of March and can be seen on uni-poles, billboards and double-decker poles across several districts of Greater Cairo.