Following the campaigns of Uber Bus and SWVL, private-hire app Careem has launched a new Out-Of-Home campaign to claim their share in the market with a new mobile app for their service Careem Bus.
On their regular branded backgrounds, the slogan aims at offering support to audiences with the message “With you on the line”, and invites viewers to download the new mobile app with the CTA (Call-To-Action) “Download Careem Bus App”.
Starting at the beginning of February, the campaign was launched and can be seen on various locations across Greater Cairo.
Industry: Mobile Apps | Transportation
Brand: Careem Bus
Advertiser: Careem Egypt
OOH Size: Double-decker Pole | Flag | Gate | Large uni-pole | Mega-Sign | T-pole
Region: North Africa
Tags: Private Hire | Product Launch
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