Banque Du Caire continues promoting their partnership with Arsenal FC and has recently upgraded the visuals of their ongoing outdoor campaign to widen the scope of their “trip for two to England” contest.
Modifying the previous ad visuals to now focus on the image of a plane window that emphasizes the imminence of the trip, the ads repeat the slogan “Win a trip for two to attend Arsenal’s match in England”, with additional ad copy to inform viewers of the rules of the contest.
The campaign was upgraded during the first week of December uses uni-poles and mega signs on different locations across Greater Cairo.
Brand: Banque Du Caire
OOH Size: Gate | Large uni-pole | Mega-Sign
Region: North Africa
Tags: Campaign Upgrade | Contest | Arsenal FC
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