Just before the end of the year, global QSR franchise Pizza Hut continues launching special promotions as part of their OOH strategy on the roads of Greater Cairo.

The visuals present the varied components of the “New Fun Meal”, with images featuring each item individually and ad copy that informs viewers of the price and usual delivery contact details of the pizza outlet.

Launched at the start of December, the campaign can be seen on billboards, lightboxes and uni-poles on various locations across Greater Cairo.

Pizza Hut promotes the Fun Meal with new OOH-00
Pizza Hut promotes the Fun Meal with new OOH-00

Campaign Credits

Industry: Foodservice

Brand: Pizza Hut

Advertiser: Americana Group

OOH Size: Billboard | Gate | Large uni-pole | Lightbox

OOH Agency: ROOTS Advertising Services

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Country: Egypt

Region: North Africa

Tags: Special Promotion | Pepsi | Fun Meal | QSR (Quick Service Restaurants)

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