Blom Bank Egypt has launched their first Out-Of-Home campaign of 2018 to promote their services and to present their mobile app.
Centered on the concept of “Wherever you are, Blom Wallet will make your life easier”, the ads present the mobile application, as well as mobile payment service Fawry. The campaign also presents the bank’s range of financial services and the institution’s branding values, such as “Flexibility meets your needs” and “Speed that achieves your goals” under their main slogan “Blom Bank Egypt. The peace of mind”.
Starting during the second week of October, the campaign can be seen on gates, large uni-poles and double decker poles across Greater Cairo.
Industry: Investment Banking
Brand: Blom Bank Egypt
Advertiser: Blom Bank
OOH Size: Double-decker Pole | Gate | Large uni-pole
Region: North Africa
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