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OPPO switches OOH locations with new media planning

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Published On: Oct 3, 2018
OPPO switches OOH locations with new media planning

Following the recent launch of OPPO F9, selfie expert and leader OPPO continues the outdoor campaign under a strategic media planning that  includes new OOH locations to grant the brand greater visibility.

Maintaining the same visuals that highlight the innovative features of  the OPPO F9, like the flash-charge technology VOOC and the innovative  gradient colors of the design, the outdoor campaign can now be seen on  new hot spots in the highest-trafficked areas of Greater Cairo, like  October Bridge, Nasr Road and Salah Salem.

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Campaign Credits

Industry: Mobile Devices

Brand: OPPO

Advertiser: OPPO Electronics Corp

OOH Size: Double-decker Pole | Gate | Large uni-pole | Mega-Sign | Serial

OOH Agency: OUTSITE OOH Media Agency

[{"id":3,"name":"OUTSITE OOH Media Agency","slug":"outsite-ooh-media-agency","desc":"OUTSITE OOH enables brands to access the full potential of the Egyptian market by offering creative strategies and innovative geo-positioning as the biggest market in the MENA Region\r\nGreater Cairo offers brands a fertile landscape to raise awareness about their company, their products, and their initiatives. OUTSITE OOH enables brands to access the full potential of the Egyptian market by offering creative strategies and innovative geo-positioning.\r\nWe are a modern think-tank focused on delivering performance-based outdoor campaigns that will maximize your results and inspire action from your target audience.","counter":84,"created_at":"2019-02-22 14:33:36","updated_at":"2019-05-25 09:22:45","deleted_at":null,"is_active":1}] [{"id":3,"name":"OUTSITE OOH Media Agency","slug":"outsite-ooh-media-agency","desc":"OUTSITE OOH enables brands to access the full potential of the Egyptian market by offering creative strategies and innovative geo-positioning as the biggest market in the MENA Region\r\nGreater Cairo offers brands a fertile landscape to raise awareness about their company, their products, and their initiatives. OUTSITE OOH enables brands to access the full potential of the Egyptian market by offering creative strategies and innovative geo-positioning.\r\nWe are a modern think-tank focused on delivering performance-based outdoor campaigns that will maximize your results and inspire action from your target audience.","counter":84,"created_at":"2019-02-22 14:33:36","updated_at":"2019-05-25 09:22:45","deleted_at":null,"is_active":1,"pivot":{"article_id":1502,"agency_id":3}}]

Country: Egypt

Region: North Africa

Tags: Campaign Upgrade | Product Launch | Regular Advertiser | F9 | Media Planning

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