Medical lab Al Mokhtabar has returned to the billboards of Greater Cairo with a new outdoor  campaign to raise awareness about blood sugar levels and healthy eating.

 Under the slogan “Love yourself”, the Egyptian franchise of medical  laboratories advises viewers to choose healthy food and limit the eating  of fatty foods, while encouraging them to check their blood sugar  levels.

The campaign started at the beginning of September and uses a  variety of OOH types and sizes, including uni-poles, lightboxes,  T-Poles, and flags across the Greater Cairo.

Al Mokhtabar returns to the billboards with new OOH campaign-00Al Mokhtabar returns to the billboards with new OOH campaign-01
Al Mokhtabar returns to the billboards with new OOH campaign-00Al Mokhtabar returns to the billboards with new OOH campaign-01

Campaign Credits

Industry: Medical & Pharmaceutical

Brand: Al-Mokhtabar

Advertiser: IDH

OOH Size: Flag | Gate | Large uni-pole | Lightbox | T-pole

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Country: Egypt

Region: North Africa

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