British telecommunications company Vodafone has launched a new OOH campaign to promote the release of Amr Diab’s latest album through their music platform.

Following a similar strategy to previous promotions of the brand’s sponsorship deal with the Egyptian super star, the  campaign promotes the new album and provides information to Vodafone  users to reach their songs. Ad copy promises viewers that “This year we  are bringing you closer to Amr Diab, more than ever before”.

The  campaign started to spread at the beginning of August and can be seen on  uni-poles, billboards, lightboxes, mega signs, and T-poles across the  Greater Cairo

Vodafone brings Amr Diab closer to fans-00Vodafone brings Amr Diab closer to fans-01
Vodafone brings Amr Diab closer to fans-00Vodafone brings Amr Diab closer to fans-01

Your OOH Market Intelligence, is ready to provide specific campaign insights

Back To Top Arrow