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Mobile app Otlob is back on the roads of Greater Cairo with new offers that serve as a  CTA (Call-To-Action) to increase the app’s downloads rate and customer  base.

Just like their campaign in February,  the Egyptian foodies portal has partnered with specific restaurants to  offer viewers exclusive promotions through the mobile app. Under the  slogan “Save with Otlob”, the ads display offers with leading QSR  restaurants such as KFC and Buffalo Burger.

 The campaign was launched during the first week of August and uses  T-poles, billboards, uni-poles, mega signs, and flags on strategic roads  of Greater Cairo.

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