Following the promotion of their upgraded Angus burger, Hardee’s has launched a second outdoor campaign this month to present their new “All Star Meal”.

 With images of the meal components over dark backgrounds, the ads  announce the new combo with ad copy that includes the price and the  QSR’s hotline for hungry viewers who wish to order right away.

The  campaign started during the last week of July and uses uni-poles,  billboards, mega signs, lightboxes, and gate combinations on selected  locations of Greater Cairo.

Hardee’s creates the “All Star Meal”-00
Hardee’s creates the “All Star Meal”-00

The Art & Science of OOH

Back To Top Arrow