Juhayna’s ready-to-eat, creamy pudding adds a Fun, Flavor-Packed Presence to Greater Cairo’s Streets through its latest OOH campaign Lively billboards grab attention with their cheerful visuals and energetic tone, promoting Juhayna Mix Pudding, a blend of flavors and a playful spirit tailored for kids and adults along Cairo’s busiest artery. The layout is upbeat and inviting, making the ad highly attractive, with a cheerful scene featuring a smiling child and an approachable youth happily holding the Mix Pudding cup. The ad highlights the great taste and carefree vibe of the Mix Pudding range. With a market increasingly driven by on-the-go snacks, the brand appeared as a ready-to-eat option that offers flavor and enjoyment Even though the campaign is currently limited to high-exposure locations like Cairo's downtown and the ring road, and relies on warm, inviting visuals, it successfully conveys a straightforward message: Juhayna Mix Pudding is designed to delight children and adults, providing a sweet, enjoyable break Want to learn more about Juhayna’s campaigns? Check out MOOH, the Media Intelligence Company specializing in OOH advertising in Egypt and the Emirates.