INSITE OOH Media Platform

Greater Cairo’s digital out-of-home landscape has a fresh new highlight as TOD unveils an outdoor campaign introducing its latest streaming title, Sarab. The platform has taken to the city’s most dynamic screens, creating a visual wave that signals the arrival of a story packed with drama and intrigue.

The campaign strategically activates across key high-traffic zones. Prominent premier   screens showcase the series’s main characters and suspense-driven atmosphere, drawing viewers into the world of Sarab even before they press play

The messaging is straightforward: Sarab is now live, and it’s ready for binge-watchers who crave depth and momentum. Moreover, the campaign reinforces TOD’s expansion in the region’s entertainment scene.

Check out Monitoring Out of Home (MOOH), a specialist media intelligence agency and analysis system active in Cairo & Dubai, to learn more about the TOD campaign.