Two popular faces in Egyptian football grace a new outdoor advertising campaign in Cairo, signaling a residential offering from Dream Hills Community Development. Sayed Abdelhafiz and Reda Abdelaal are featured as brand ambassadors for Viena Residence, a new project currently being promoted across the city. The billboard showcases a prominent dark background that creates a sense of depth. On the left side of the advertisement, Sayed Abdelhafiz appears, dressed in a casual dark shirt layered over a lighter one. To his right, Reda Abdelal is presented in a light grey suit jacket over a white t-shirt, standing with a confident posture. Behind both figures, an illustration of elegant residential buildings with classic architectural elements is visible, suggesting the aesthetic of Viena Residence. In the upper right corner of the billboard, the Dream hills logo is displayed in white, accompanied by the tagline Community Development underneath. Below this, the numbers 16019 are prominently featured, with website listed below. The name Viena is presented in a large, elegant script font, positioned below the featured personalities and slightly to the right, with Residence directly beneath it in a smaller, sans-serif font. The lower right section of the billboard highlights promotional offers: 0% Down Payment and 9 Years Installment are displayed in white text, emphasizing the financial flexibility available to potential buyers. Check out Monitoring Out of Home (MOOH), a specialist media intelligence agency and analysis system active in Cairo & Dubai, to learn more about this campaign.
