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Your Lunch at City Walk! City Lunch Invites You via DOOH
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Awareness Campaign

Your Lunch at City Walk! City Lunch Invites You via DOOH

By INSITE OOH
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May 30, 2025 2 weeks ago
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1 minute, 18 seconds
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Something delicious is cooking on the digital screens of the UAE, beckoning passersby with an inviting visual feast! City Walk has rolled out a compelling OOH campaign to promote "City Lunch," utilizing digital screens to showcase their offerings.

The campaign features a vibrant and well-composed display. The visuals are dominated by an appealing orange background, a warm and appetizing color that immediately draws the eye. On the far right of the screen, large white Arabic text translates to (Your lunch with us), establishing a direct and welcoming message. This is positioned clearly and prominently, ensuring high visibility.

Moving left, a central panel presents a question in both Arabic and English "Craving something good?". Below this, further text, also in both languages, elaborates on the City Lunch offering, inviting discovery of various cuisines and special lunch experiences. The English text states, "Discover exquisite workday lunches, made to satisfy."

Along with the text are high-quality photographs of appetizing dishes. One notable image depicts two beautifully presented meals on wooden boards, each accompanied by a drink, suggesting a complete dining experience. Another image shows hands holding bowls of food, emphasizing the act of enjoying a meal. These images are well-lit and appear to be of professional quality, effectively making the food look appealing.

The "CITY LUNCH" logo is present on the far left, in a bold, white font against a darker background that seems to be a continuation of the food imagery. This strategic placement ensures brand recognition.

Learn more about more D/OOH campaigns’ details by visiting INSITEOPEDIA and navigating throughout its various sections.


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