Renowned chicken QSR franchise KFC has launched a new OOH campaign to celebrate Ramadan on the roads of Greater Cairo.
With backgrounds that celebrate Iftar and Suhoor with lights, the American fried-chicken brand displays a full meal combo with meat, drink and side dishes, and invites viewers to order online for free delivery.
The campaign started during the third week of May and uses uni-poles and billboards in the regular locations of the brand across the Greater Cairo.
Industry: Foodservice
Brand: KFC
Advertiser: Americana Group
OOH Size: Billboard | Gate | Uni-Pole
Country: Egypt
Region: North Africa
Tags: Ramadan Campaign | Global Brand | QSR (Quick Service Restaurant)
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