KFC has released an promotional OOH campaign reintroducing a fan favorite offering the “Mix & Match Meal” this follows their previous appearance in March 2025. The brand has a huge roster of favorable items that are dear to all KFC customers however the Mix & Match Meal has carried great satisfaction to all its buyers and to its loyal customers it has returned once again to achieve its goal of helping people who cant make up their mind to what to order while enhancing their options while narrowing down the items of choice while also including signature fan favorite items. The meal offers a three piece of signature fried chicken, fries, and coleslaw However here is the twist: you have the choice of choosing between zinger or twister both highly received items from KFC while offering a signature item and assisting augmented items like coleslaw and fries that are also widely loved and cherished by customers. The visuals are simple and straight to the point while showcasing the meal with three crispy fried chicken pieces and fries, and coleslaw, while having an arrow that elaborates on how you can choose your own fourth item with this meal. The colors used are mainly red, which is the signature color for KFC; however, the ad copy includes white included which is a secondary signature color of the brand, while it also contrasts with red to create a promotional visual but with easily readable text. Speaking of text, the main tagline is “Confused? Mix & Match,” which is a great way to reintroduce this fan favorite, all while having the price illustrated in the ad copy, 260 L.E., and the brand's hotline. Check out Monitoring Out of Home (MOOH), a specialist media intelligence agency and analysis system active in Cairo & Dubai, to learn more about this campaign.
