INSITE OOH Media Platform

Useful and handy mobile app based in the UAE, EmCan, has climbed up on Dubai’s prime digital outdoor advertising platform with a new campaign promoting their astonishing deals and rewards. EmCan’s prior successful OOH appearance was during July 2024, when EmCan collaborated with Blue Rewards raising awareness on compelling rewards. EmCan is currently back on billboards even stronger with their petrol station services with amazing deals through their online reward system. The campaign is considered a single-format one that utilizes digital screens across Dubai. The campaign is a relatively new one that was released during the first week of March. 

The campaign uses the main tagline that translates to “Double Your Points,” while using the continuing ad copy “On fuel and all purchases at Emarat gas stations.” The visual also uses a giant “X2” design that is bound to grab commuters’ attention on the roads. The billboard also sets a timeframe for this promotion which will be from the 28th of March till the 11th of April 2025. 

The visual shows a smartphone open to the EmCan application right in the center of the billboard showing that the app is welcoming a user with the copy “Welcome Ahmed.” The phone also shows that Ahmed has 1,000,000 points on fuel at Emarat. The billboard also portrays a car wash and a coffee indicating that points can also get those things. Rewards are the focus with EmCan, unlocking limitless potential.

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