Spysi showcases new packaging in OOH campaign

Spices brand Spysi ‘chef in a box’ has launched a new outdoor campaign to promote their products and announce their new packaging.

  The campaign is simple and to the point, with all Spysi products  displayed in their new packaging, and ad copy that reads “new look, same  great taste”.

Launched during the second week of May and days  before Ramadan, the campaign uses uni-poles, T-poles and billboards in  various locations across Greater Cairo.