
Al-Futtaim Trading & Volvo Presents Attractive Payment Plan on Dubai's D/OOH

As the second week of March 2025 unfolded in Dubai, Al-Futtaim Trading Enterprises launched an OOH campaign to highlight an appealing payment plan for Volvo vehicles. Utilizing a mix of digital screens and hoardings, the campaign aims to draw the attention of prospective buyers with a financially accessible offer.
The advertisements feature a predominantly light gray background, providing a clean and modern canvas for the promotional content. The Volvo logo is subtly positioned in the upper left corner, maintaining brand presence without overpowering the main message. The English tagline "CHOOSE DIFFERENTLY" is displayed prominently, encouraging consumers to consider the Volvo brand. The core offer, "0% Down Payment & 0% Finance for 5 Years," is presented in a large, easily readable font, emphasizing the financial benefits. The starting price for the featured model, "From AED 99,900," is also clearly indicated. The Arabic translation of the tagline and the offer details, are displayed on the right side of the advertisement, ensuring bilingual accessibility. The visuals include images of several Volvo car models, showcasing their design and range.
The campaign's design incorporates a minimalist aesthetic, focusing on clear communication of the offer and the Volvo brand. The use of a light gray background and contrasting black and blue text ensures readability. The positioning of the Volvo logo and the Al-Futtaim Trading Enterprises branding is consistent, reinforcing the source of the promotion. The inclusion of multiple car models provides a visual representation of the Volvo lineup available under this payment plan.
Al-Futtaim Trading Enterprises aims to maximize visibility and reach a broad audience with this attractive payment plan. Learn more about more D/OOH campaigns’ details by visiting INSITEOPEDIA and navigating throughout its various sections.
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