Al Ansari Gives You The Chance to Become a Millionaire on Billboards
Al Ansari Exchange launched a promotional OOH campaign across Dubai and Sharjah during the first week of March 2025, utilizing hoardings, digital screens, and bridge billboards to promote its Millionaire draw. The campaign aims to generate excitement and encourage participation by highlighting the substantial prize of AED 1,000,000, following the brand's previous OOH during October 2024.
The advertisements feature a vibrant blue background, creating a visually engaging backdrop for the campaign's key elements. The Al Ansari Exchange logo is prominently displayed in both English and Arabic, ensuring brand recognition. The phrase "BE THE AL ANSARI MILLIONAIRE AND CHANGE YOUR LIFE" is presented in a bold, stylized font, clearly communicating the campaign's central message. The Arabic equivalent is also featured.
The numerical value of the prize, "1,000,000," is presented in a large, three-dimensional font, positioned centrally on the advertisement. The letters "AED" are placed above the number, specifying the currency. The visuals also include images of two Jetour cars and a Holiday Packages travel box, indicating the additional prizes that can be won. The Jetour logo is visible, reinforcing the brand association.
Al Ansari Exchange aims to maximize visibility and reach a wide audience. The campaign's messaging and visuals are designed to resonate with those seeking an opportunity to win a substantial prize, reinforcing Al Ansari Exchange's position as a leading provider of financial services in the UAE. The multi-format approach ensures that the campaign's message is effectively communicated to diverse demographics across Dubai and Sharjah.
Learn more about more D/OOH campaigns’ details by visiting INSITEOPEDIA and navigating throughout its various sections.
Come on, tell us what you feel about this article.
