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Max Fashion to Glamorize the Emirati Out-of-Home Scene starring Fozaza
Max Fashion has unveiled a splashy out-of-home campaign celebrating Ramadan, featuring the renowned fashion icon and influencer ‘Alanoud Badr’, popularly known as Fozaza.
The advertisement showcases Fozaza donning stunning, flowing ensembles in soft, earthy tones that reflect the modesty and elegance ideal for Ramadan gatherings, Iftar, and Eid celebrations.
The billboard prominently displays two outfits, priced at an affordable range of approximately 55 for festive Tops and 95 for festive kaftans, fortifying Max Fashion’s dedication to accessible elegance and modest fashion, aligning perfectly with the spirit of the holy month.
Other screens showcase young men dressed in casual, light-colored outfits, highlighting blazers for 65 AED, emphasizing a casual and trendy style. The brand name, MAX, is prominently displayed in all billboards, ensuring clear brand association with the visual elements of the advertisement.
The campaign is strategically placed along a major roadway, utilizing multiple OOH formats, including hoardings, digital screens, bridge pillars, and lampposts to ensure maximum visibility.
It's worth nothing that by collaborating with Fozaza, a style icon known for her impeccable fashion sense, Max Fashion successfully resounds with its target audience, inspiring them to embrace modest fashion with confidence and adds a touch of exclusivity and aspiration
Visit Insiteopedia and browse its various sectors to find out more about the Fashion Wear out-of-home campaigns in the United Arab Emirates.
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