
SAMANA, UAE’s 7th Largest Developer, Launches Creative Campaign in Dubai

The tycoon in real estate, Samana Developers, climbs up on Dubai’s major outdoor advertising platform with a new OOH campaign promoting the brand and its projects through a creative concept campaign. Samana’s previous successful OOH appearance was during January 2025 when the brand was promoting its project “Ocean Views” with interiors by the one and only fashion designer Elie Saab. Samana is currently back on billboards with an even more exciting campaign that is bound to grab the attention of many. This campaign is a relatively new one which was released during the fourth week of February, and is considered a multi-format campaign that utilizes bridge billboards and digital screens across Dubai. The campaign is highly distributed to reach as many people as possible.
Dubai's prime spots are now home to attention-grabbing billboards. Their unique, shaped designs and protruding visuals create a 3D effect, vividly showcasing the development's layout. The main ad visual of the campaign uses the tagline “7th Largest Property Developer,” while the number 7 stands out of the billboard’s frame. Also on the visual is the “SAMANA” name in bold and capital letters which is also a die-cut element of the campaign since the letters pop out of the billboard’s main frame. On the left-hand side of the bridge billboard, an aesthetically pleasing photograph of Samana’s development is also portrayed and is also considered a creative concept element of the campaign since it also pops out of the billboard. The digital screen billboards use the same tagline while portraying some elegant interiors as well as the outer structure and architecture of the project.
SAMANA Developers invites investors to join in their vision of reshaping real estate investment. Their resort-style projects are designed to deliver substantial returns, offering a blend of high-end living and financial success. Investing with them is a strategic move to enhance your investment strategy.
Learn more about D/OOH campaigns’ details by visiting INSITEOPEDIA and navigating its various sections.
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