English model Edie Champbell shines in Carolina Herrera’s new outdoor advertising campaign in Dubai for the Holiday 2024 collection reflecting a vibrant color scheme, captivating the audience. Venezuelan-born Carolina Herrera has become one of the world's most distinguished designers launching fashion wear, accessories, cosmetics and fragrances. This campaign is a relatively new one and was released during the fourth week of February. This campaign is considered a single-format one which utilizes digital screens across Dubai. Carolina Herrera’s previous successful OOH appearance was during April 2023 when it was collaborating with Yateem Optician for the Spring/Summer 2023 Eyewear Collection. Carolina Herrera is back on billboards even stronger with a contemporary campaign that displays Edie Campbell with a new chic bag from the “Royal Collection.” This Spanish-made Initials Insignia bucket bag, in Baobab leather, features a gold Herrera bracelet clasp, linen-cotton lining, magnetic closure, and chain/leather straps. It measures 23x16x12cm and includes a dust bag. This bag is shown on Edie Champbell while her photograph is aesthetically taken while she holds the bag. The bag shown on the billboards has a flamingo orange/pink hue and Edie Champbell is shown wearing a hot pink dress. The campaign prominently portrays Carolina Herrera’s logo against a white background to make it pop and stand out. For more details about out-of-home campaigns, visit Insiteopedia the comprehensive insights into the latest trends, strategies, and success stories in outdoor advertising, helping you stay informed.
