Appliances and electronics distributor MTI Corporation has launched an outdoor campaign to promote the home appliances of German global brand Bosch.

  The ads present the appliances as part of elegant kitchen designs,  under the slogan “Europe’s brand no.1” and supplementary ad copy that  describes the appliances as long-life German technology.

Launched  during the second week of May, the campaign uses uni-poles, gates,  billboards, T-poles, and serials in various locations across the Greater  Cairo.

MTI promotes Bosch appliances with new OOH-00
MTI promotes Bosch appliances with new OOH-00

Campaign Credits

Industry: Home Appliances

Brand: Bosch

Advertiser: MTI Corporation

OOH Size: Billboard | Gate | Large uni-pole | Serial | T-pole

Country: Egypt

Region: North Africa

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