A new out-of-home campaign for Hardee's has been released, featuring the rolling out of the fiery flavor ‘Habanero Cheese Wraptor’ with fascinating visuals tempting the taste buds of viewers The campaign appeared in multiple ooh formats, showcasing the crispy chicken making it irresistible to anyone passing by, complemented with spicy habanero submit the bold flavors of the wrap, the appetizing imagery is located in heavily trafficked areas in the United Arab Emirates, positioned to reach customers daily, further than the Habanero Cheese Wraptor's competitive AED 9 price is prominently displayed, alongside the branding identity of the familiar Hardee’s logo The billboard features a close-up shot of ‘ Habanero Cheese Wraptor’, showcasing its crispy chicken, melted cheese, fresh ingredients, and spicy habanero sauce, the wrap is presented in a potent rendering it more tempting The beloved burger brand's latest outdoor campaign is a perfect illustration of successful fast-food advertising, leveraging stunning visuals, strategic positioning, and tempting messaging, Hardee’s is ensuring that food lovers can’t resist the urge to try this spicy new Wraptor. It’s worth noting that Hardee’s marketing OOH campaigns elevate its regional scale, meeting customer expectations for a refreshed appearance additionally to its original menu, highlighting its handcrafted processes, and specifically designed to be tailored to the unique nature of the local market throughout the MENA region. The campaign was revealed in Dubai, Sharjah, and Ajman over Mega-coms, Uni-Pole, Wall Wrapping, and lamppost billboards in mid-February Explore Insiteopedia for additional insights about the food services industry
