du's D/OOH campaign in Dubai and Sharjah is out to promote the Samsung Galaxy S25 Series. Beginning in the second week of February 2025, the campaign utilizes a variety of formats including wall wrapping, hoardings, bridge billboards, and digital screens to maximize reach and visibility. The campaign's visuals feature a consistent design across all formats. The Samsung Galaxy S25 Series is prominently displayed, showcasing the phone's sleek design and advanced camera features. The du logo is clearly visible, associating the telecommunications provider with the new device. The Samsung logo is also present, reinforcing brand recognition. The campaign utilizes a modern and tech-focused color palette, possibly incorporating shades of blue, gray, and silver, reflecting the device's technological sophistication. The campaign's tagline A True AI Companion in Arabic and English, emphasizes the phone's artificial intelligence capabilities. The 5G logo is also included, highlighting the device's connectivity features. The Galaxy S25 Series branding is clearly visible, along with specific model names like Galaxy AI. By deploying the campaign across multiple OOH formats in high-traffic areas, du aims to reach a wide audience and generate significant interest in the Samsung Galaxy S25 Series. The combination of clear branding, product visibility, and a focus on the device's key features effectively communicates the campaign's message and encourages viewers to learn more about the new smartphone. Learn more about D/OOH campaigns’ details by visiting INSITEOPEDIA and navigating its various sections.
