Surf in Style with Aldar Newest Project "Fahid Island" DOOH Campaign
Aldar Properties launched a DOOH campaign in Dubai during the second week of January to promote the prestigious Fahid Island development. The campaign utilizes digital screens to raise awareness about the project.
The DOOH advertisements feature dynamic visuals, showcasing a woman who enjoys surfing while carrying shopping bags, sending a great message about the island's luxurious experience, entertainment, pristine beaches, and amenities. The campaign employs a color palette that evokes luxury and exclusivity, a combination of blues to reflect the island's natural beauty and the luxurious lifestyle it offers.
The Aldar logo, a stylized "A" with a distinctive font, is prominently displayed on all advertisements, reinforcing brand identity. The project name, "Fahid Island," is showcased in a prominent font, emphasizing its exclusivity and prestige. The campaign includes key information such as the project's website page and a dedicated hotline (800 ALDAR) for inquiries, providing easy access for potential buyers.
By leveraging the dynamic capabilities of digital screens, Aldar aims to create an engaging and memorable campaign. The use of high-quality visuals and a focus on the island's luxurious lifestyle are intended to attract discerning buyers and showcase Fahid Island as a premier residential destination.
Learn more about more D/OOH campaigns’ details by visiting INSITEOPEDIA and navigating throughout its various sections.
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