
A Cleek OOH Advertising Campaign to Promote Kleek Developments

Kleek Developments, a leading real estate company in Egypt, known for creating high-quality residential communities has popped up on Cairo’s OOH scene for the first time. They have a strong track record with over 20 years of experience and more than 80 successful projects. Kleek focuses on modern and innovative designs that are both functional and aesthetically pleasing. Their developments range from bustling city centers to peaceful retreats, all prioritizing sustainable practices, luxurious amenities, and spaces that foster a strong sense of community.
The OOH campaign uses the main tagline “From Within To Stay In,” while also using the ad copy “Developing one big community.” One visual also includes the ad copy “Creating spaces that feel natural, connected, and built to grow alongside the lives within them.” The ad copy “Join The Kleek” is also embedded on the top right corner.
A separate visual uses the tagline in big copy along with the slogan while all visuals prominently display the company’s name, website, and hotline. Another visual uses the large ad copy “Join The Kleek” solely. The campaign is heavily distributed across Greater Cairo to reach the maximum number of OOH audience and potential buyers. The campaign uses a burgundy hue as the backdrop which symbolizes sophistication and ambition. This rich hue is associated with the burgundy color meaning strength, wealth, and power. Employing a burgundy color palette can transform spaces into luxurious and impactful environments.
Inquiring more about the campaign’s types, locations, budgets, media plans, and more, visit MOOH, the monitoring out-of-home intelligence data provider in Cairo and Dubai.
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