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Land Mark Sabbour Strikes with The Launch of Office Villas in New Cairo
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Awareness Campaign

Land Mark Sabbour Strikes with The Launch of Office Villas in New Cairo

By INSITE OOH
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January 26, 2025 3 weeks ago
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1 minute, 23 seconds
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Land Mark Sabbour, a prominent real estate developer, has launched a major OOH campaign in Cairo, showcasing their new brand identity and solidifying their market leadership with the launch of their compound “There.” Land Mark Sabbour Development is a leading force in Egypt's real estate sector, boasting a strong track record of successful projects and extensive industry experience. This modern project boasts extensive greenery and diverse housing options. LMD’s prior successful OOH appearance was during October 2019 when it launched a banding OOH campaign. 

The ad visuals concentrate on There’s office villas using the main tagline “Change to Office Villas at / there.” The billboards also use a slogan which is “New Cairo’s Newest Work Concept,” prominently displaying LMD’s logo on the bottom right corner along with the company’s hotline for additional information. Some ad visuals display a man wearing a professional blazer coat while others display only the outfit of a woman in formal wear with green trousers and a purple shirt. Other visuals focus on the branding approach including only the tagline and slogan of the campaign with clear backdrops.

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The location of this project is at New Cairo specifically in the Fifth Settlement area, placing it in the heart of one of the most strategic locations in the city. It is a mixed-use concept destination for luxury living, premium workspaces, and exclusive retail. Experience high-performing offices in a vibrant environment that fosters innovation.

Inquiring more about the campaign’s types, locations, budgets, media plans, and more, visit MOOH, the monitoring out-of-home intelligence data provider in Cairo and Dubai.


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