INSITE OOH Media Platform

ad

This AD will close automatically in 7 seconds

Emporio Armani Showcases Their Collection on UAE's DOOH
SHARE
Awareness Campaign

Emporio Armani Showcases Their Collection on UAE's DOOH

By INSITE OOH
|
January 22, 2025 4 weeks ago
146 Views
1 minute, 12 seconds
Listen to the article

Emporio Armani has taken over the digital screens in Dubai with striking new OOH displays launched during the second week of January. The move comes after their last campaign to drive the message home about its modernistic approach toward fashion luxury. With sleek branding, sophisticated imagery, and campaigns that merge high-fashion outfits with aspirational lifestyle visuals, Emporio Armani ups the ante in the Middle East, with style and panache.

The fashion wear label showcases its contemporary sophistication within its images featuring a series of shots. On the visuals, images of models reveal fluid, articulated pieces that show movement and a nonchalant effortless style. The subtle coloring makes use of the ageless feel associated with the brand, while typography in Arabic also reinforces communication for Dubai locals. The contrast between the minimalistic background and the elaborate styling lets the clothes be at the forefront, carrying the brand's signature understatement of luxury. The choice of models, from different looks and ages, signals inclusiveness from Emporio Armani.

• Advertisement •

Placed in crucial locations such as the main highways and commercial districts of Dubai, the digital billboards guarantee maximum contact with high-end residents and guests. The city's dynamic landscape is a perfect location for luxury-driven lifestyles that house the refined aesthetic of Armani. By targeting premium retail destinations and high-traffic roads, the brand reinforces its positioning among high-end fashion-conscious consumers. 

The new campaign struck Dubai’s digital screens in the second week of January.


Your opinion counts!

Come on, tell us what you feel about this article.

0
0
0
0
0

Campaign Credits

Industry
Brand
Advertiser
Country
Region
OOH Size
Media Provider
PREVIOUS Article
Everything You Want Is "Here" at Mid Mall by Bynd Developments
NEXT Article
Latvia Business Hub by My Home Developments Visiting East Cairo OOH Spaces

Write a Comment

In order to be able to write a comment or show comments, please Log In or Sign Up

Please make sure you are connected to the internet