Fill in your E-mail Below to receive Exclusive OOH News monthly
Your Information will never be shared with any third party
Egyptian menswear brand Concrete has just started to evolve the artwork of their recently launched campaign for the Spring/Summer Collection.
With new images that imitate the instant photo frames, the ads display the four icons that the brand has been using since 2017 in more casual style that convey that summer feeling. The ad copy sticks to the previous slogan at the bottom of the ads, inviting viewers to “Shop like #concreteicons at your nearest store”.
The new ads started to spread in the very last days of April and use a large variety of OOH types and sizes across the Greater Cairo.
Industry: Fashion wear
Advertiser: Arafa Holding
OOH Size: Billboard | Double-decker Pole | Flag | Gate | Large uni-pole | Lightbox | T-pole | X-Large uni-pole
Region: North Africa
Tags: Ahmed Hatem | Aly Mazhar | Asser Yassin | Brand Ambassador | Egyptian Brand | Product Launch | Ramy Ashour | Regular Advertiser
Your OOH Market Intelligence, is ready to provide specific campaign insights
A group of marketing professionals with focus on OOH (Out-of-Home) media, dedicated to gather and digest all the updates, news, and insider stories of every outdoor advertising campaign!
Or Sign Up Using
Back To Login
Or Login Using
You also can sign up in less than a minute now.