Designed as an ultimate treat for the senses, Samana Ocean Views by Elie Saab captures the epitome of opulent living in Dubai's picturesque Maldives Island and is sending ripples through Dubai’s busy streets. Several billboards with eye-catching visual displays are placed strategically across prime locations in Dubai, featuring die-cut designs and visuals jutting out from them. The latter creates a three-dimensional effect, bringing into reality the exquisite layout of the development to the viewer. The aesthetics and architectural brilliance of Samana Ocean Views are the most striking element in the visuals. Designed by the internationally renowned Elie Saab, Samana Ocean Views combines the tranquility of island living with the sophistication of Dubai’s cosmopolitan lifestyle. This theme is seamlessly translated into the outdoor campaign, which aims to evoke a sense of escapism and aspiration. This trendsetting campaign is an example of the determination by Samana Developers to push the boundaries in real estate marketing. The combination of artistic creativity with state-of-the-art advertising techniques underlines not only the luxury features of Samana Ocean Views but also leaves a mark of excellence from the brand. These billboards turn heads across Dubai, reminding one that luxury is not about where you live; it's about how you experience life. The creative concept campaign took off on Bridge billboards in the first week of January.