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Yango Play's Originals "Fakret El Saher" Announced on UAE's D/OOH Grid
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Awareness Campaign Regional Campaign

Yango Play's Originals "Fakret El Saher" Announced on UAE's D/OOH Grid

By INSITE OOH
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January 6, 2025 2 weeks ago
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1 minute, 12 seconds
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In Dubai, a vibrant city known for its dynamic advertising landscape, Yango Play has launched its latest campaign, showcasing their original production "Fakret El Saher." or "The Magician's Segment" starring Asmaa Galal, Aly Kaseem, and Taha Desouky. This campaign stands out for its striking presence across various digital screens and prominent hoardings, strategically placed to attract maximum attention. The vibrant visuals and sleek messaging are designed to captivate the audience and generate buzz around the featured show.

This isn’t the first time Yango Play has impressed Dubai’s digital out-of-home (DOOH) advertising scene. Their previous campaign, introducing "Yasmina," effectively leveraged localized technology and culturally tailored messaging to engage audiences. Building on that success, the current campaign continues their tradition of innovative promotion by presenting a sleek, engaging visual experience that highlights the entertainment platform’s growing portfolio of original content.

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What distinguishes this campaign is its integration into high-traffic areas, ensuring extensive visibility for Yango Play’s brand. The use of prominent urban media formats, such as digital hoardings and digital screens, ensures that passersby can't miss the engaging content. With visually appealing designs and strategic placement, Yango Play successfully combines technology and creativity to boost its market presence.

Dubai’s bustling environment offers a perfect backdrop for such eye-catching campaigns, cementing Yango Play’s position as a leading player in localized entertainment services. It's worth mentioning that this campaign is a regional campaign.


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