A fusion of luxury and innovation on display The Genesis G80, GV80, and the GV80 coupe manufactured by South Korean luxury marque Genesis and owned by Hyundai Motor Company, has recently become the star of an impressive DOOH campaign in Dubai. Launched by Juma Al Majid Co. L.L.C during the second week of December 2024, the campaign showcases the vehicle's elegance and performance on digital screens across the city. The Genesis G80 is a symbol of sophistication and power, boasting a range of features that cater to the discerning driver. The car is equipped with a base turbocharged 2.5-liter four-cylinder engine, delivering 300 horsepower and 311 pound-feet of torque. For those seeking even more exhilarating performance, an available turbocharged 3.5-liter V6 engine offers 375 horsepower and 391 pound-feet of torque. On the other hand, With a suite of innovative driving and convenience features, including Surround View Monitor, seating for 5- or 7-passengers, and standard All-Wheel Drive, the GV80 is designed to deliver dynamic thrills and ultimate comfort in equal measure. Juma Al Majid's DOOH campaign for the Genesis G80 is a visual spectacle, capturing the essence of the luxury sedan through a combination of elegant colors and compelling taglines. The campaign prominently features the cars in all its glory, showcasing its sleek lines, distinctive grille, and sophisticated silhouette. Utilizing a color palette that exudes elegance and refinement. Deep blues, silvers, warm red, and blacks dominate the visuals, creating a sense of luxury and sophistication. The Genesis logo, with its stylized wings, is prominently displayed, reinforcing the brand's identity and heritage. Additionally, the Juma Al Majid logo is likely featured, acknowledging the company's role in bringing the Genesis brand to the UAE. Learn more about more D/OOH campaigns’ details by visiting INSITEOPEDIA and navigating throughout its various sections.
