Larch, a brand synonymous with premium croissants, has recently launched its first OOH campaign in Egypt. The campaign aims to increase brand awareness and visibility, showcase the brand's diverse range of croissant flavors, and position Larch as a premium croissant brand in the Egyptian market. The OOH campaign features vibrant visuals and Arabic text, ensuring clear communication with the local audience. The billboards prominently display Larch's croissant packaging in various colors, immediately capturing attention. The campaign strategically utilizes high-traffic locations to maximize exposure and reach a wide audience. Larch's OOH campaign effectively highlights the brand's premium croissants and their diverse flavors. This OOH campaign demonstrates Larch's commitment to connecting with its target audience in a visually appealing and culturally relevant manner. By effectively utilizing outdoor advertising, the brand aims to solidify its position as a leading choice for premium croissants. Check out Monitoring Out of Home (MOOH), a specialist media intelligence agency and analysis system active in Cairo & Dubai, to learn more about this campaign.
